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When Brainstorming Evokes Action

  • Writer: Shandy Welch
    Shandy Welch
  • Feb 18
  • 1 min read

Me: “Mmmm, maybe we should transplant this lavender over to the larger garden…”


Thirty minutes later…


Me: “WHAT did you just do?”

Husband: “I transplanted it like you said.”

Me: “I didn’t say to transplant it. I was just thinking about transplanting."


I walk away.He stands bewildered.


The famous disconnect.


We’ve all done it.


What feels like casual ideation to you can land as instruction to someone else. Especially

when there’s a power imbalance. (Yes, I am the boss!)


A leader shares an off-the-cuff idea.

A CEO muses a new concept.A physician wonders about best practice.


Two weeks later, someone has built an entire strategy around a comment that was never meant to be a directive.


The cost?Time. Energy. Trust.


The fix is surprisingly simple: label the conversation.


Set the frame before the content.


If there is a power imbalance, the responsibility is yours. Clarity is leadership.


Start with intention:

  • "Today is a brainstorming conversation — no action yet.”

  • “I’m just brainstorming here…”

  • “Pencils down, we are just playing with ideas here…”


And end with alignment.


WWW: Who does What by When.


Before anyone leaves, confirm:

  • What decisions were actually made?

  • What actions (if any) are expected and by when?

  • Who owns the next step?


Example:

“Thank you for being here. To be clear, today is pure brainstorming — no action. Next week we’ll decide what moves forward.”


Assumptions disappear when intention is named.


And, the lavender stays planted until the frost thaws.


 
 
 

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